Category: Social Media Marketing

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Posted on November 20, 2014 by Candice Claassen

Healthcare consumers are increasingly using Facebook to search for medical advice and connect with other patients and providers. There is mounting evidence that Facebook plans to incorporate healthcare into its…Read more


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Posted on October 17, 2014 by Marie Westerhof

It’s no secret that social media has become a massive platform for medical patients to stay informed and share concerns about their conditions. However, searches for lesser-known or more stigmatized…Read more


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Posted on March 21, 2014 by Amanda Guerrero

Social media has revolutionized how we communicate, interact and make decisions – and it is an essential part of any business’ marketing strategy. Yet despite the many benefits that social media…Read more


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Posted on January 17, 2014 by Guest Writer

Guest post by Frank Irving, Editor of Medical Practice Insider. More than 60 percent of physicians scan or explore social media daily or weekly, and the majority of them believe…Read more


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Posted on August 30, 2013 by Nuala McLoughlin

So, in case you didn’t read part 1 of this blog post (shame on you!), let’s quickly bring you up to speed: Hosting infringing images on your blog, website and…Read more


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Posted on August 16, 2013 by Amanda Guerrero

Fluctuations in the economy, changing health insurance models, and cuts in healthcare funding have all affected how often people choose to seek out elective and non-urgent medical care. In fact,…Read more


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Posted on August 12, 2013 by Nuala McLoughlin

We’ve all done it.  You’ve probably already done it this week and likely more than once. We’re talking about downloading images from the internet for use on your company’s website,…Read more


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Posted on August 06, 2013 by Amanda Guerrero

We previously discussed the power of a website and why you shouldn’t focus solely on social media when it comes to marketing your healthcare practice and building up your brand.…Read more


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Posted on May 28, 2013 by Amanda Guerrero

Driving traffic to your website is important, but only a handful of site visitors will actually prove profitable to your practice. In fact, for most businesses, 80 percent of profits…Read more


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Posted on April 12, 2013 by Candice Claassen

Social media has become an indispensable part of many people’s lives. In fact, few people will commit to something – from eating at a new restaurant to making an appointment…Read more